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THE SMART IMPLEMENTATION OF BRM PRINCIPLES: MASTERING THE ART OF THE BUSINESS RELATIONSHIP MANAGER: BENEFITS REALIZATION MANAGEMENT (ENGLISH EDITION)
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        Italia (Tutte le città)
        ZURU TECH, the engineering division of the multinational ZURU Company, specialized in the development of innovative software in the architectural and manufacturing field, researches for its own marketing department the figure of a Marketing & Community Manager. The profile will be responsible for digital marketing, online communication, and promotion of the company’s product: Dreamcatcher, the first app that crafts real buildings! The role includes the marketing management about the project mainly through social channels, discussion groups / online forums, blogs and video channels. In particular, the expert will compete for the creation of a new community and the management of the same around the Zuru Tech brand, the development of the digital advertising strategy with a view to millennial-marketing, as well as the management of all customer relations. The searched figure has the following requirements: - Degree in Marketing with specialization in Web Marketing or Master or, alternatively, Specialization in Digital marketing / Social media marketing / Digital communication and interactive technologies. - Experience of 2 years at least inside marketing departments of B2C companies specialized in services or design (better if in international technology companies) - solid knowledge in the professional use of the most widespread social media platforms including Facebook, Instagram, Twitter, Reddit, Youtube, Linkedin - editing and copywriting skills suitable for each platform, (from writing blog articles - corporate or not - by a SEO perspective to a successful tweet, up to the use of effective storytelling techniques) and targeting through Google Analytics, with processing of reports. - ability to manage the online Community and customer service, both oriented to stimulate direct discussion with potential or real clients, and influencers / experts in the world of architecture and design - ability to conduct debates and interviews in video broadcasts - ability to organize promotional events and meetups - appreciated ability to use multimedia tools for creating graphic content (images, gifs, videos) such as Photoshop Illustrator, Adobe Premier for editing, After Effects for video. - passion for research and continuous study of sources, news and ideas in the field of communication and marketing related to the world of construction and design with a strong focus on innovation and new technologies. - good level of general culture about gaming or technology - strong creative vein and dialectical skills too - Fluent English knowledge, both written and spoken Optional requirements: - Degree in Architecture or Interior Design He/she will have the following responsibilities: - develop a social media-marketing strategy inspired by the so-called millennial-marketing in order to increase the popularity and diffusion of the company's product and brand - activate and manage social media channels such as Facebook, Instagram, Twitter, Reddit, Pinterest, Google+, Youtube and Linkedin - research and manage key relationships and plan collaborations with experts and influencers in the world of architecture and design, both nationals and internationals - plan and create innovative and engaging editorial, web and multimedia content and to spread it effectively - collaborate with the graphic team for the creation of marketing, advertising and promotional materials - participate in person as a host / moderator in debates and interviews for video broadcasts - manage the social communities in person, taking care to respond adequately to the online customer and to develop discussions - organize meetups and promotional events - monitor and report on the performance of social media platforms through the use of Google Analytics or similar. We offer: level and contract period commensurate with the experience, employment purpose WORKING CENTER: MODENA For more information, visit https://zuru.tech/ The research is addressed to both sexes (Legislative Decree No. 198/2006) and to people of all ages and all nationalities, pursuant to legislative decrees 215/03 and 216/03. Candidates interested and in possession of the required requirements are invited to send their curriculum vitae, including the authorization to process personal data, pursuant to Legislative Decree 196/03 and art. 13 GDPR 679/16
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        Italia (Tutte le città)
        Sorry, this entry is only available in Italian. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language. Per Prestigiosa Azienda, leader nel settore Alimentare, ricerchiamo n.1 NATIONAL ACCOUNT MANAGER La risorsa selezionata, riporterà gerarchicamente al GDO Manager e si occuperà di negoziare i contratti nazionali per i clienti di competenza, sviluppare i Piani Cliente definendo gli assi di crescita e monitorandone la corretta implementazione in collaborazione con la struttura di Field. Garantirà la pianificazione e la realizzazione delle attività di vendita e promozione presso i propri clien...
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        Italia (Tutte le città)
        Consumer & category insightsDefines and sizes the target of the brand, taking into account the consumption and social trendsTransforms the deep consumer & shopper understanding into insights and opportunities at brand / range levelDefines the direct and indirect competition and the key sources of growth for the brandTransforms the deep category understanding into insights and opportunities at brand / range levelFeeds the sales department with relevant category insights at a brand / range level Category and Brand strategyDefines an exhaustive diagnosis at a category, brand and range levels: drivers and barriers, key marketing activities that worked and didn't workDefines the brand positioningLeverages the brand vision and the brand purpose in all brand activitiesBuilds and sizes the yearly marketing plan in line with brand strategyRecommends relevant KPIs Product innovation & renovationBuilds differentiated innovation /renovation concepts in response to insightsAssesses the ideas / concepts vs business opportunities, brand strategy, R&D constraints, trade, supply constraints, expected profitabilityRecommends and implements actions on product (formula) and packaging to reach the best mixPuts in place research to test innovation/renovation ideas with CMI department Pricing strategyRecommends a price and format strategy considering the brand positioning, other products of the brand, competitive set, elasticity, potential cost of goods evolution and global profitabilityRecommends adjustments if necessary on the global price and format strategCo-defines trade promotion strategy with Sales department: promotional mechanics, relevant format, visibility strategy, seasonality Brand ExperienceWrites a clear integrated communication brief based on the brand ideaAligns internal partners & agencies on the brief, timing, roles & responsibilitiesDefines the overall touch points orchestration for the campaign: roles of the claim / play / talk and prioritization of the touch point planRecommends the right budget for each touch point including the media planDefines the right KPIs for each touch point and for the overall campaignFinancial managementRecommends the brand / range budget aligned with yearly marketing planManages and controls the brand /range budget aligned with defined priorities Communication and Digital leader Transversal responsibilities:Lead and coordinate Communication and Digital strategies with MD and another BMLead and coordinate Communication Digital transversal processes with communication agenciesImplementation and assessment of digital performance toolsInspire the team with updated external digital knowledgeCollaborate with MD, GM and HR in the Company´s digital transformation process FMCG Multinational CompanyInteresting & Challenging OpportunityUniversity Degree and ideally Master in Business, MKT or DigitalMinimum of a 5 years' experience in MKT brand management in multinational environments dealing with Headquarters, media/communication, and digital oriented agencies. FMCG ideallySolid in Digital environments to challenge agencies and inspire local teams: Strategy, content, Social Media, data management, media planning (on line video, programmatic, youtube, facebook, etc.). influencersExperience and knowledge on agile methodologiesExperience in product developmentBusiness holistic approach: MKT, trade, financeStrong analytics strengths: market trends, consumer understanding, media and digital performance, etcStrong communication and persuasive skillsHigh level of English and ItalianUser level computer skills. Databases (SAP; Nielsen; internal computer programs).Solid Social Media and digital tools knowledgeIT skills: daily user of IT tools (SAP, windows, internet) FMCG multinational company guided by a sense of purpose and responsibility and respect for the world. Fast-growing FMCG Company High internal exposure
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        Italia (Tutte le città)
        Sorry, this entry is only available in Italian. For the sake of viewer convenience, the content is shown below in the alternative language. You may click the link to switch the active language. Per conto di Importante Gruppo Aziendale, leader nella Grande Distribuzione Organizzata, ricerchiamo n.1 CATEGORY MANAGER La risorsa selezionata riporterà alla Direzione Marketing e si occuperà di analizzare i comportamenti di acquisto dei clienti, i trend di mercato e la concorrenza. Analizzerà i risultati aziendali e la performance delle categorie definendo le linee guida e la politica commerciale per ogni Categoria. Definirà la struttura dei bisogni e degli assortimenti per categoria...
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        Italia (Tutte le città)
        Vertical Sales Manager - Canale OEM (293429) JavaScript is turned off in your web browser. Turn it on to take full advantage of this site, then refresh the page. Loading... Skip to Main Content Vertical Sales Manager - Canale OEM (293429) Req ID 293429 - Posted 05/16/2018 - Italy - Padova - Digital Factory - Sales - Experienced Professional - Siemens Employee - Full time only ? Job Description Print Preview Post for this job Apply Using LinkedIn™ Save Job Email Job to Friend Return to List Job Title: Vertical (indirect) Sales Manager canale OEM Siemens è alla ricerca di un Sales Manager canale OEM da assumere a tempo indeterminato, per la sede di Padova, che svolga il ruolo di Responsabile d...
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        Italia (Tutte le città)
        Career Opportunities: Sr. Client Manager (48323) JavaScript is turned off in your web browser. Turn it on to take full advantage of this site, then refresh the page. Loading... Skip to Main Content Career Opportunities: Sr. Client Manager (48323) Reference Code 48323 - Posted 17/07/2017 - Italy - Milano - Functional Area (1) - Regular Full-Time Employee ? Job Description Print Preview Apply Apply Using LinkedIn™ Save Job Return to List Sr. Client Manager About Swiss Re Swiss Re Reinsurance provides clients and brokers with reinsurance products, insurance-based capital market instruments and risk management services. Reinsurance operates globally through two segments – Property & Casualty...
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        Italia (Tutte le città)
        Career Opportunities: Business Manager Fertility - Area Nord (177399) JavaScript is turned off in your web browser. Turn it on to take full advantage of this site, then refresh the page. Loading... Skip to Main Content Career Opportunities: Business Manager Fertility - Area Nord (177399) Req Id 177399 - Posted 06/20/2018 - Italy - Lazio - Rome - Commercial - Career Level (1) - full-time ? Job Description Print Preview Apply Apply Using LinkedIn™ Save Job Email Job to Friend Return to List Una carriera presso Merck può diventare un viaggio continuo verso nuove scoperte: i nostri 53.000 collaboratori contribuiscono al modo in cui il mondo vive, lavora e gioca grazie ai progressi nella sanità,...
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        Parma (Emilia Romagna)
        *** URGENTE - Opportunità a carattere d'urgenza *** ************************************ Our Client is a young Software Product Company providing an advanced Process and Operational Intelligence Solution to Customers operating in various sectors. Technology, Innovation and Excellence are represented in all parts of the organisation, the Company has been named Cool Vendor 2016 in Analytics by Gartner. To join the team and organisation located in the Reggio Emilia Area we are selecting the MARKETING ASSISTANT Fluency in English WEB Marketing and Lead Generation Reporting and in strong collaboration with the Marketing Manager he/she will manage, assist, contribute and collaborate in the promotion of the the Product and the Company Brand through digital, social media communication and other online applications. The responsibilities of the Marketing Assistant will include the following activities: • Definition of an integrated marketing strategy along with the CMO and the CEO, • Management of the global content/marketing strategies, • Management of the digital marketing team, • Plan and coordinate online paid campaigns on Social network, • Coordinate and execute/support social media activities, • Manage and coordinate a content editorial team for inbound lead generation, • Plan, coordinate and execute SEO-optimization activities, • Plan, coordinate and execute Direct E-mail marketing activities, • Plan, optimize and increase the inbound lead generation, • Evaluate, plan, execute and attend international Events, • Ideate, organize, execute and attend local Events, • Manage, maintain and optimize the Corporate website and landing pages, • Support on marketing analysis, • Management of product Listing and Directories for lead generation. The Candidate we would like to meet has a University Degree or equivalent education, fluency in English, an excellent knowledge of social and digital communication tools including website, intranet, blogs, e-newsletters, mobile marketing and other online applications. The position requires skills, experience and attitude such as: • Excellent verbal and written communication skills • Project management and flexibility • Good team working and relationship skills at all levels • Excellent diplomacy in dealing with the media • Good customer service orientation The Ideal Candidate has a keen awareness of Industry Best Practice and technology developments, thorough knowledge of hand coding HTML and CSS, Email Service Provider or Marketing Automation software experience, as well as Content Management System experience. The Company offers an excellent opportunity in a challenging and stimulating environment, taking part in a StartUp business. Work location: Reggio Emilia Area
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        Italia
        Our Client is a young Software Product Company providing an advanced Process and Operational Intelligence Solution to Customers operating in various sectors. Technology, Innovation and Excellence are represented in all parts of the organisation, the Company has been named Cool Vendor 2016 in Analytics by Gartner. To join the team and organisation located in the Reggio Emilia Area we are selecting the MARKETING ASSISTANT Fluency in English WEB Marketing and Lead Generation Reporting and in strong collaboration with the Marketing Manager he/she will manage, assist, contribute and collaborate in the promotion of the the Product and the Company Brand through digital, social media communication and other online applications. The responsibilities of the Marketing Assistant will include the following activities: • Definition of an integrated marketing strategy along with the CMO and the CEO, • Management of the global content/marketing strategies, • Management of the digital marketing team, • Plan and coordinate online paid campaigns on Social network, • Coordinate and execute/support social media activities, • Manage and coordinate a content editorial team for inbound lead generation, • Plan, coordinate and execute SEO-optimization activities, • Plan, coordinate and execute Direct E-mail marketing activities, • Plan, optimize and increase the inbound lead generation, • Evaluate, plan, execute and attend international Events, • Ideate, organize, execute and attend local Events, • Manage, maintain and optimize the Corporate website and landing pages, • Support on marketing analysis, • Management of product Listing and Directories for lead generation. The Candidate we would like to meet has a University Degree or equivalent education, fluency in English, an excellent knowledge of social and digital communication tools including website, intranet, blogs, e-newsletters, mobile marketing and other online applications. The position requires skills, experience and attitude such as: • Excellent verbal and written communication skills • Project management and flexibility • Good team working and relationship skills at all levels • Excellent diplomacy in dealing with the media • Good customer service orientation The Ideal Candidate has a keen awareness of Industry Best Practice and technology developments, thorough knowledge of hand coding HTML and CSS, Email Service Provider or Marketing Automation software experience, as well as Content Management System experience. The Company offers an excellent opportunity in a challenging and stimulating environment, taking part in a StartUp business. Work location: Reggio Emilia Area
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        Italia
          Job Description - MARCOM Digital Specialist (GBU004731) Job Description  MARCOM Digital Specialist - GBU004731 Description   Reporting to the Web Communications Manager, the Marcom Digital Specialist will support external and internal marketing communications operations: web content administrator digital marketing tools administrator special project support Areas of Responsibility: External Communications 80% digital marketing tools specialist: collaborate with Marcom team to publish content in FlexMail, Pardot, Qualtrics, Tridion, Drupal, Documentum, Social Media channels, Salesforce/Cloudcraze and new digital marketing tools. HT...
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        Lucca (Toscana)
        Together Digital (togetherdigital.ie), agenzia Irlandese è alla ricerca di uno Sviluppatore Front End. Lavorerai a Viareggio con altri sviluppatori e fari parte di un team più grande con sede a Dublino, Irlanda. Devi avere un buon livello di inglese per conversare con altri membri del team riguardo ai progetti. La posizione offerta e' a tempo indeterminato e full time. Se sei appassionato di HTML5, CSS3 e JavaScript e vorresti imparare e lavorare usando la tecnologia Headless, consulta l'annuncio integrale qua sotto (le candidature devono essere effettuate tramite una pagina web che verra' inviato a chi risponde all'annuncio): Work for an Irish Agency from Italy! We are looking for an experienced front end web developer to join the Together Digital Agency in Viareggio, Italy. The ideal candidate will have at least 3 years' experience developing websites and integrating with Content Management Systems. This role will focus on languages such HTML5, CSS3 and JavaScript. You will be assisting with the coding, layout, testing, maintenance and support of our clients' websites. You will be responsible for creating a finished product while working with a project manager, designers, other developers and testers. Although this is a developer position, a keen eye for design is desired where you can work with designers to produce beautiful looking and pixel perfect web pages. Because of our broad range of services and variety of projects types, no two days are the same in Together Digital. We instil a culture of respect, continuous improvement, fun and passion. It's important to us that our team is happy with the work that they do. We always work collaboratively and we pride ourselves in always innovating and being at the forefront of new technologies. You will be joining a team of 32 talented back-end, front-end and UX designers and project managers as well as a digital marketing and videography team. Most of the team are based in Dublin but we are hoping to grow our Italian workforce and open an Italian office over the coming months. The successful candidate will need to be available to come to Dublin twice a year to Head Office. Skills We would like the successful applicant to have as many of the following skills as possible but we are open to meeting people who are eager to learn and can grow into some of these skill sets quite quickly. HTML5/CSS3 Responsive Coding Techniques Frontend JS - jQuery, Ajax Google Maps JavaScript API Content Management Systems - Expression Engine, Headless CMS Version Control in Git Knowledge of UX & UI An excellent portfolio, showcasing previous development experience Bonus Skills Any of the following skills would be considered a distinct advantage: PHP, MySQL Experience using Amazon Web Services Server support & providing sys admin support Apply Now If you like the sound of this position and up for the challenge of working on exciting projects that will develop your skills, we want to hear from you. Salary is dependent on experience. Please outline which skills and bonus skills you already have in your application.
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        Italia (Tutte le città)
        Client: One of the main Express Courier services. Content of the position: Reporting to the General Manager Italy, he/she oversee all financial operation of the company and will have the overall responsibility of a total of 30 staff. Main duties: • Coordinate, analyze and report the financial performance to Management, Board of Directors (financial performance, projections and other special projects as required) and Franchisees • Prepare short and long-term financial forecasts of financial performance for use with internal management and external parties (e.g. franchisees) • Implement financial and operational KPIs and enhance operational controlling, reporting and procedures • Overse...
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        Italia
        Job brief If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Specialist to develop, implement, track and optimize our digital marketing campaigns across all digital channels. What does a Digital Marketing Specialist do? You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. Digital marketing Specialist will work with the marketing team, responding to E-commerce Manager. Responsibilities Plan and execute all digital marketing, including SEO/SEM, paid, Affiliation and display advertising campaigns Measure and report performance of all digital marketing campaigns, and assess against goals (ROAS and KPIs) Brainstorm new and creative growth strategies Plan, execute, and measure experiments and conversion tests Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points Instrument conversion points and optimize user funnels Collaborate with digital agencies and other vendor partners Collaborate with internal teams to support operational activities in order to grant the best UX (content creator, e-merchandising, ad-hoc projects) Requirements Fluent in English, both written and spoken Proven working experience in digital marketing, better if in the retail market Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate Solid knowledge of website analytics tools (e.g., Google Analytics in primis) Strong Customer Focus Strong analytical skills and data-driven thinking Up-to-date with the latest trends and best practices in online marketing and measurement Autonomy, pro-activity, teamwork Most important: passion for the world of Beauty and Beauty Trends
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        Italia (Tutte le città)
        ESPRIMO Srl, società di consulenza informatica che opera dal 2002 su tutto il territorio nazionale ed internazionale, a supporto delle imprese, si colloca nel settore dell'Information Technology proponendosi come obiettivo quello di fornire una vasta gamma di prodotti, servizi e soluzioni nelle aree più strategiche per l'impresa, come: Infrastrutture IT, Content Management, ERP, Business Intelligence, CRM, Web Applications, è alla ricerca di un: Systems Engineer to join our Operations team to to help build out, maintain, and troubleshoot our rapidly expanding infrastructure. As a senior member of the team, the candidate will assist the Operations Manager in making technology decisions and processes definitions. Il candidato ideale è in possesso delle seguenti skills: — Fluent English — Degree in Computer Science, Computer Engineering, Information Systems or equivalent culture — 3+ years of experience in the field — Solid technical aptitude — Aptitude in problem solving, analytical, and troubleshooting skills — Experience in Cloud Computing — Experience in systems and infrastructure management and monitoring — Experience with virtualization and containerization (e.g., Docker, Virtual Box) — Experience in installing, configuring and troubleshooting Linux and Windows based environments. — Experience in scripting skills (e.g., shell scripts, …) — Ability to multi-task, manage priorities — Experience in working with Trouble Ticket / Project Mangement Systems (e.g, Jira, Redmine…) — Aptitude in documentation and procedure design — Availability to work-on call — Availability to travel Sede operativa: Milano Si offre un inserimento in un contesto stimolante e innovativo, con grandi prospettive di crescita professionale e una retribuzione commisurata all'esperienza. Si richiede l'invio di Curricula rispondenti al profilo della posizione aperta, verranno presi in considerazione solo quelli effettivamente in possesso dei requisiti sopraindicati. La ricerca è rivolta ad entrambi i sessi (L.903/77). Inviare dettagliato curriculum vitae, con l'autorizzazione al trattamento dei dati personali secondo la Legge 196/2003.
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