CORPORATE - CRM DATA SPECIALIST IN ITALIA

Your Mission: Within the Corporate Digital Team of L’Oréal Italy, the CRM Data Specialist works in L’Oréal Italy Corporate CRM Team to support L’Oréal Brand Digital and Marketing Managers and collaborates with cross-functional teams including e-commerce, IT and Sales. The CRM Data Specialist is in charge of optimizing Consumer Lifetime Value (CLV), the Consumer Yearly Value (CYV) and Net Promoter Score (NPS). These objectives will be supported by an increase in retention rate, frequency and average order value. The CRM Data Specialist will collect, analyze and segment our consumers based on CRM Data. The CRM Data Specialist will create audiences to deliver the best consumer experie...